November 30, 2023
The Mastery of Software-Defined Storage with Infinidat | Episode #74
In this episode of GTwGT, we explore how Infinidat is transforming the landscape of enterprise storage. Join us as we talk with Eric Herzog, CMO of Infinidat, about their breakthroughs in software-defined storage, petabyte-scale efficiency, and cyber resilience. Learn about Infinidat's journey since its inception in 2011, headquartered in Waltham, Massachusetts, and how t…
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In this episode of GTwGT, we explore how Infinidat is transforming the landscape of enterprise storage. Join us as we talk with Eric Herzog, CMO of Infinidat, about their breakthroughs in software-defined storage, petabyte-scale efficiency, and cyber resilience. Learn about Infinidat's journey since its inception in 2011, headquartered in Waltham, Massachusetts, and how they've become a pivotal force in the storage industry.
Redefining #Enterprise #Storage with Infinidat: Unleashing Petabyte-Scale Efficiency and Cyber Resilience
In this episode of GTwGT, we explore how Infinidat is transforming the landscape of enterprise storage. Join us as we talk with Eric Herzog, CMO of Infinidat, about their breakthroughs in software-defined storage, petabyte-scale efficiency, and cyber resilience. Learn about Infinidat's journey since its inception in 2011, headquartered in Waltham, Massachusetts, and how they've become a pivotal force in the storage industry.
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☑️ Technology and Topics Mentioned: Infinidat, High-Performance Storage, Data Reliability, Cyber Resilience, Enterprise Storage Solutions, VMware
☑️ Web: https://infinidat.com/ ☑️ Crunchbase: https://www.crunchbase.com/organization/infinidat
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Transcript
RAW
because we're software Centric our Focus has been on delivering incredible performance with off-the-shelf components without having to do any custom work hello and welcome to episode 74 of great things with great Tech the podcast highlighting companies doing great things with great technology I'm Anthony sper and this episode we're diving into the world of high performance Enterprise storage solutions that are redefining the standards for availability reliability and cyber resiliency a company that's at true petabyte Storage
level that company is Infinate and I'm joined today by Eric hog Chief marketing officer at infinidat welcome to the show Eric Anthony thank you very much for inviting us really appreciate you taking the time to uh learn about infin excellent stuff so just before we jump into infin at and all things scale out storage just a reminder if you love great things with great Tech and would like to feature in future episodes you can click on the link on the show notes or go to jtwj t.
com to register your interest as a reminder you can go there are all good podcasting platforms the apples the Google the Spotify to get all past episodes click the Subscribe button because you get all the future episodes all hosted and distributed by Spotify podcast and finally on YouTube as well go to jtw JT podcast like subscribe alert all the usual stuff all right with that out of the way it's been a while since I've said that a little bit of time between recordings and episodes but hey Eric great to have you on um let's
just start by talking a little bit about yourself and your background because your background is quite interesting in the in the world of storage um give us a little bit about yourself where where you came from how you got to be the CMO at infinidat sure so my background is nothing but storage I started back in the 80s when many people people listing weren't even born yet uh started as a product manager at a storage system company that was owned by Mac store the hard drive company uh I've done everything in the storage side from
startups midsize to Global Enterprises IBM twice EMC Seagate and macstore and the hard drive side but also I've done eight startups uh I would put infin kind of as a hybrid it's not really a startup anymore but it's also not a multi-billion dollar publicly traded company so we're a small company in the system space focuses on Enterprise my background in these companies has varied a lot so for example two years ago I was the CMO of IBM storage roughly six billion of IBM's revenue and also the
vpa global channels at EMC I was a senior vice president of product management and product marketing uh for the two biggest product lines at AMC at the time the vnx which is now the power store and the Vmax which is now the Power Max but in the startups I've had a much broader role so I've been a VP of sales in the startups four times I run manufacturing four times in startups I've been the VP of HR three times that I've even been an acting CFO for a year and a half and wow company raised 37
million so the the both big company and small company the small companies much broader than just being a CMO yeah and all that from storage and hard drives basically oh hard drives storage software storage systems storage chips in one company um so but all storage Centric Technologies so we're talking to the right guy and I think it's interesting because obviously what you've talked about there in terms of we're going to talk about infinidat and what that means but obviously you know IBM storage um vnx is those those
platforms all played a critical and pivotal sometimes painful actually a lot of the times painful part of my career right if I think about you know what we what ways to put in in my storage platforms working at the hosting providers um there was IBM storage for sure um but the vnx were the ones that really um defined a certain era of my career with uh with the hosting provider doing VMware based hosting right and and look they were great systems when they when they worked but gez when they failed um you really had some issues
didn't you so you know I mean there's all Battle Scars R you you being in storage for so long understand that there's Battle Scars that come you know being and living in and around these storage systems but I think to a certain extent what we're going to get into with infin and these modern storage platforms is that a lot of the old problems have sort of disappeared to a certain extent and we're just focusing on these things being valuable for businesses right yeah I think the key thing is you know when
you're talking you know when you're beyond the storage people at a company and you're talking to the CIO I've never met one I've done a thousand CIO meetings never met one that used to be a storage admin so often they don't appreciate the value of storage if you're a global Fortune 5 00 company let's see what percentage of your corporate data is sitting on your Enterprise storage uh probably all of it um whether it be primary or you're obviously backing up every laptop and
every pad of your 150,000 or 250,000 employees so all the data in the company sits there but often at the once you go go beyond the the direct storage administrative types they really don't understand how important storage is how valuable it can be and how what an asset it can be whether it be your fight against cyber attacks or whether it be way to cut C costs or to have a Greener more environmentally friendly data center all those things can happen with storage at the center that's correct yeah hey so just talking about infinidat
um it's always been a company that for me I've I've seen it I mean I've got I've got a An Origin story actually about infinidat where I remember going to it would have been it must have been vmw looking at timeline because you guys were founded in 2011 for memory but you've got a good DNA in terms of where you came from right um is it MOS I probably probably completely M and I and the bulk of that initial engineering team are the inventors of the EMC symmetrics which is what made EMC you
know and carved it the symmetrics then the the the the dmax then the Vmax now the Power Max is what defined Enterprise storage starting in the mid 90s through I'd say even today although of course we're a strong Challenger uh to what they've been doing in the Enterprise isn't it really interesting like a lot of these um companies that I've had on this show their Genesis Has Come From Another storage company or another storage company before that the smart people that worked in and around certain
systems the big guys once they got enveloped or once they got acquired or once they became big and they started to become more of a of a churner you know these guys who have got the the entrepreneurial and engineering Spirit went out and started these other companies and it's always good to hear that sort of stuff right so so that's effectively the other origin story here in 2011 um I remember infin at VM World 2014 well back basically I too long didn't read sort of scenario we were going through a modern uh refresh of our
storage platform at a company I was at and we chose poly um so we were going through some really poor storage um decisions um the pain of and the wrong storage platform was real so we got sent to VM World 2014 to basically scope the floor scope what was at the event to try and see if there was anyone new with a modern twist because we didn't want to go down the traditional path of the van x's and those you know monolithic sort of storage platforms we wanted something new and fancy and I do remember walking
past the infinidat store back then and it would have been it wasn't completely on the outer it wasn't completely in the middle so it was on on the in that middle part there um where you just see see the the startups that are just starting to make their name and I remember the rack and it was a 442 Ru rack full of this infin out storage I'm thinking that's pretty impressive right it it looked really good and it always stuck out to me because I know that there was lots of people around there and clearly infin has done something
right because if you think about that time frame there's a ton of storage vendors out there and infin seems to have been the one that has survived and and thrived orbe it by doing it relatively quiet you know what I mean so is is that a fair statement like you just gone about your business as a company yeah I think you know a couple things first of all when you look at a lot of our competitors they're broad-based okay if you look at IBM storage and EMC where I came from they have a wide range of elements in the
portfolio we don't we have three products are infin box which is a hybrid array which was the founding of the company the infin Box SSA which is an all flash variant of that and our fard which is a purpose-built backup Appliance but all three of them although using the same operating system we call the Infuse os are all focused on Enterprise the bulk of our customers are Global Fortune 500 accounts that uses in fact 25% of the Fortune 50 use infinidat even though we're much smaller than the number of
our competitors so but we don't have an entry storage platform we don't have a mid-range we are up at the high end with a very sophisticated clientele and in fact one of the key things that differentiates us is not just our technology which is all software base we don't do any custom Asic no custom Hardware we use components so it's really about what we do with the software but it's also what we do from a support and service perspective Gartner you know one of the leading storage analysts actually more than storage it
analysts in the world not only has given us a leadership position in the magic quadrant for the last six years in a row but they actually run what's called peer insights and peer insights are reviews of the vendors by end users and not just for storage it's storage its databases it's hypervisor it's everything and those peer insights are vetted by Gartner to ensure it's not me or not you writing the reviews it's a legit end user and then every year they do What's called the customers Choice Award and
that's based on your mathematical grade for each of your products that you have you can get a 5.0 as the highest grade so with our three products 4.9 out of five for our original infin box 4.9 out of five for our infin box all Flash and 4.8 out of five for our Pur built backup Appliance So based on those scores for the Four Past Times we have been one of the customer Choice Award winners but that is a result of our support our White Glove service and what we do with professional Services over and above the
base technology and how it delivers both technical value and business value but we bolster that with a very enveloping support and service model for example think about storage or actually anything else you have level one level two and level three support not an infinite ad we only have level three that's so when they need a a help whether it's over email a text a phone call however they reach us they're reaching a level three highly sophisticated technical support engineer not a level one guy right out
of University which is typical right we don't do that and all of our accounts have what's called a technical advisor and Technical advisor are not about support that's a different function technical advisor's job is to optimize their applications workloads and use cases with infinidat so it's it's that support and service that if you will white glove service and what we do with our Professional Services team that differentiates because we don't do custom Hardware we have no all flash
modules we don't do any storage chips we literally use off-the-shelf components in fact we don't even do an array controller we use servers as our array controllers everybody else literally takes and creates an array controller it's not that hard to do but still it takes engine work we just shove servers into the rack and they run our operating system instead of making a if you will a array controller is really a custom server we don't do that even we just literally use off-the-shelf servers and
leverage and ride that wave of Technology up whether it be the server vendor The Flash vendor the hard drive vendor the interface vendor right the ethernet guys for ice scuzzy or you know ethernet over nvme the fiber channel guys obviously for and we just ride those waves so we can focus very much on software and support and not really worry about the hardware yeah I think and I think that's pretty pertinent in fact that early on when you started off like you filed for a number of patents right like I did some research as I do
with these shows and 39 patents um in the first couple of years right before you really released and what went into infx so it shows that you know the the people that were in the engineering team were doing some really cool new stuff and I think that's resultant in the fact that you know you mentioned that you you're serving sort of a particular Niche well a broad Niche but effective pyte scale and that's what I see with infin is that I think the first box it was like basically it averaged around
five pedabytes of data you know back then in 2013 which was huge like I remember thinking you know well you know if you get like 500 400 gigs that's quite a bit but you guys are talking about multiple pedabytes even back then so that's quite that was quite an initial differentiator and that I think speaks to um the path that you guys were taking even back then understanding where you wanted to play in the market you weren't interested in those smaller type of scenarios you wanted to go for the big ones and I think that served
yourselves really well um because you were talking earlier but what's your kind of average petabyte um customer today yeah so our average pedabytes at a customer is just under 14 pedabytes today yeah and we have tens of customers that over 100 pedabytes of infinidat right now in in use so it it really varies that's huge like that's scale yep average is is just around 14 pedabytes for our average customer and I think as well what I understand is that's just not your standard sort of use because if
you talk to Traditional High Volume storage companies that do these sorts of things usually they're talking about you know video surveillance or some sort of high high high volume storage scenario which is effectively cheap and deep but from your point of view what I understand there's a lot of um tier one workloads that are running in primary storage systems you know your your VMware environments your high transactional database environments that's sort of what you guys are actually bread and butter right at scale
Absolut AB absolutely so when you look at our customer base it's heavily concentrated in the financial services sector Health Care um we do very very well with the Telos as well as the service provider Market whether that be a cloud provider a uh host provider or an MSP we do exceeding in fact uh there's a show that's focused on flash it's called the flash memory Summit it's a global show but it's hosted here in California people come from all over the world it's all about Flash and it's anything flash
including chips and rawand and everything up to systems so the last two years in a row we have our customers actually have won the award as best all flash Ray for hyperscaler deployments that's basically cloud service provider type uh deployment so that's a strong Niche for us again Financial Services Health Care government so we're we're broad we have manufacturing we have a in fact a company in who's a storage company but more in the OEM side they've got 18 pedabytes and they run all their
factories on infin in infinidat and by the way the products they make are not just sold to infinidat they're sold to every one of our competitors so we help our competitors by providing the storage platform that one of our customers used to make storage products for everybody who competes against us yeah hey it sounds like back if I'm thinking about Anthony if I could go back in time and give Anthony some um advice back in 2014 it would be stop at that stand at VM World ask some questions and maybe the
next couple of years would have been a bit easier for us at the company right getting your storage in it sounds like because I do I have heard at specific Cloud providers because obviously that's my world right and I know that a lot of them do actually Leverage infinidat on various levels and I heard I hear nothing but good things about them so I think that's that's Testament to even back then you understanding that you were kind of ahead of the game and it's just you know 10 years later now it's
basically been solidified almost um and I I think the portfolio you know usually what happens and to your point earlier the a company like yourself the portfolio expands quite significantly because you kind of get a bit bit greedy so to speak right and you want to get more money and more revenue and you want to tap in the different markets but it's sounds like infinidat basically stayed true to its initial um you know path which was to basically you know performance scale at petabyte level um talk a little bit about yeah talk a
little bit about um the core the core differences that makes infinidat special whether that be cultural whether it be from a technology point of view but you've been there for two you've been there for two years but obviously you you've you've felt and you've grown into this company as well I can see that so I'd say couple things from a cultural perspective it's about teamwork not only within infinite ad but whether it be our end users the channel partners that sell to those end users and incorporating
them into a team oriented approach which is why we have for example every account has a technical advisor and the technical advisor make sure if the account is sold to by a reseller that the reseller knows hey here's what we talked about at XYZ Global Fortune 500 blah blah blah here's what we're doing to optimize their sap workload or their mango workload so that team spirit which is not just an internal thing within infinite at but a thing that extends beyond our own walls into the walls of the customers and the walls of our
channel so that's a cultural thing I'd see think the second thing is really about our software technology we are a software company that's storage Centric we deliver on three platforms as I mentioned the infin Box the infin Box SSA off Flash the and the infin guard but those platforms are all built around our Infuse OS operating system which incorporates comprehensive Enterprise class data services machine learning technology integration into AI Ops worlds both inside where we use AI Ops inside for support and service we have
several public references that talk about a they haven't touched their infin box for years because it just runs and runs on its own and others who've talked about when there was a bad power supplier fans something simple we're the ones who told them because since it runs on its own it's so autonomously automated that you don't really need to manage it in fact we have a customer in North America in the financial services sector 66 pedabytes one admin one we have another customer in Europe 100
pedabytes and they've got four admins now as you know from the analyst Community when you look at the storage analyst who estim this thing the normal storage admin can do usually no more than two pedabytes maybe three and so we've got customers running you know over 60 pedabytes with one person so that autonomous automation is built though around our software design so our neuroc cache technology which uses dram there's over 20 patents you mentioned of course Anthony all the patents we filed for over aund think it's over 130 right
now we've got just under 100 it's either 98 or 99 granted already um and that's all about software and design it's not about any custom Hardware so it's really about that software technology and then the third thing is we make sure that we don't just deliver technical value but we deliver business value so as an example uh we have a thirdparty report not by us which interviewed a number of our end users okay Enterprise and users so some key takeaways for that first of all the average return return on buying
infinidat is 11 months when you're in a trouble economy and you're in the storage team or you're the CIA when you go talk to the CFO for money and say I can get a return on this thing in under a year the CFO perks up when the economy is booming he'll say oh two years no don't care when the economy is rough like it is now everywhere in the world it under a year is you know magic to the ears of out of Interest I mean that is great and but how does that get Quantified like I'm always interested in
that how do you quantify the return on a storage yeah so it's all about how much money they save so for example we just announced a new public reference out of Japan Zing the karaoke company very good we cut their cost what I was gonna say very very Japanese to be karaoke but yeah yes so they in the public case study they talked about how we save them 80% per year on their costs both capital and operational expenditures okay we do other things so for example at Zing we Consolidated 27 different storage arrays from four vendors into
two infin boxes okay 27 to two so think about the capability you get when you only have two from a Manpower resource not to mention the savings on power cooling rack space floor space By the way one of the things we've come to uh coin is what we call E squ okay and that means economy equals environment the more money you can save the better environmental results you'll get so your ESG is much better you reduce the carbon emissions that are attributed to the storage we have a customer here in the states that is in
the financial services sector ctor Global 50 in the world they had 450 floor tiles of an all flash array from two competitors 450 floor tiles yeah they now run that exact same company on 50 Floor Tiles of infin so talk about economic savings that is huge um and that that's what we do so that capability of leveraging our technology deliver true business value okay back for example we and we also guarantee things so we guarantee our recovery time in the cyber world so we did a demo live where we covered a 20
petabyte not megabyte not gigabyte not terabyte 20 petabyte VH backup repository in 11 minutes and 55 seconds and that could have been V not just VH it could have been p W IBM protect veritos any of the number of backup providers in the world we work with all of them the point is we could recover that backup data set at 20 pedabytes doesn't matter who who your end user chooses to use but in this case it was a demo with vhim 20 pedabytes of 11 minutes and 55 seconds Prett czy heard of for that capacity yeah and that that
that and that all contributes to to to that TCR and that return on investment for sure I completely get it good good explanation there in terms of platforms and supportability I mean we mentioned VMware bread and butter I'm pretty sure there um you know High transactional databases but in terms of what the protocols that you're offered is very quickly go through the protocols I think it's obviously important to understand what protocols um in terms of storage you guys can actually expose to your
customers because it's not it's not the usual is it yeah well so what we do is on the ethernet side we do ice scuzzy we of course do NFS we of course do SMB and we also do nvme uh ether nvme over ethernet we also support from a protocol perspective on the Block side of course ethernet with ice scuzzy but of course the fiber channel protocols and we can do fiber channel over nvme as well so lots of different ways to talk to an infinite ad storage solution uh you pick the protocol that you want to use we don't support native S3 protocol for
object but we do work with a couple Partners AKA S3 software vendors and we have number of accounts that use us with S3 but it's in partnership with one of these other software out there in the industry yeah and that in itself is pretty good right because I think the easy the easy well the easi thing to do is for someone to say top down we're going to have to support object storage moving forward but you know for you guys to stay focused on what you you're good at and kind of work with Partners is is
the way to go and then you also have a container storage integration as well so you can natively plug into cetes and whatnot so we have CSI integration um so for primary storage we're also certified by Casten fine very good uh we work with red hat we work with VMware tanzoo um if someone wants to what I'd say in the states what we call roll your own with kubernetes and just do it themselves we support that too so in fact we just came off uh the cubec con show in North America which was a couple weeks ago you guys were
there we were there in fact we presented in the red hat Booth we also presented in the Caston byv Booth so the backup side and the primary storage side those two partners of ours asked us to present so we presented on a what infinet does in the Red Hat World with containers and B with cast and by what we do in the backup world for container backup so whether it's primary or secondary so the container side as well obviously in the hypervisor side it's heavily VMware we have tight VMware integration um we're
known for that we support more valls than anybody else not that a lot of people use valls we work with Hyper we work with o ovm we have accounts you know that are Oracle Centric that even though Oracle supports VM where there else still some accounts out there that have you know the Oracle virtualization manager which is almost extinct we work with uh there's some people that still have KVM not that that really did well but you know that whole um if you will opsource virtual machine yeah we've got KVM we've got ovm obviously the bulk of
it is VMware um and hyb but probably 90% of our customers have VMware environments that and they don't always use some still use as bare metal in fact we have because we're so strong well I'll call the the global Fortune 500 we have many of them that have some of our storage with containers some of our storage with VMware some of our storage with hyperv some of our storage you know in all kind in fact we even support hybrid Cloud we have the capability with our infus OS Cloud Edition we can seamlessly integrate and
in fact right now on azer when you run that in in uh sorry in Amazon in that Amazon configuration it behaves as if it is an infinidat infin box on Prem and everything you can do in that Amazon environment is exactly what you can do on Prem whether it be cyber storage resilience whether it be replicating whether it be snapshotting whether it be our neural cache technology which gives us that incredibly low latency as low as 35 microseconds that exact same software exists as a cloud instantiation in Amazon today and we'll
be supporting next year announcing another cloud provider support as well so that actually I was gonna ask you know does it extend up into the cloud into this into the modern way that a lot of thing customers looking to consume storage because obviously you know we know that it's a hybrid world at the moment so and object storage and cloud-based storage represents good levels of uh economy and scales of economy for customers so it's good that you guys are out there but to your point earlier you can do it because you're
software right that that's that's why you can do that because you are software driven you're not tired to Hardware which is the the best place to be obviously um hey just talk a little bit about um you in our pre-chat we talked about storage doesn't have to be expensive we've talked about a lot of the different things around you know the fact that you guys your software you're PAB but scale you've got great customer service typically in the storage world you got that triangle um you know
performance scalability and resiliency or whatever it might be um you can only have two of the three but you in infin seem to have three out of the three so how have you achieved that and just talk a little bit about why you know storage doesn't have to be expensive at scale sure well the first thing we we've done is because we're software Centric our Focus has been on delivering incredible performance with off-the-shelf components without having to do any custom work which by the way gives you a
better Roi and a better tcco as we talked about just a little while ago we've made sure that that performance comes out of our software so we have a technology as part of our Infuse OS known as neuroc cache neuroc allows us to use a dam cache in a very sophisticated way in fact we have several you know videos which actually we're live I'm crazy I'm almost 70 so when we do our demos we don't record anything ahead of time we literally do live that's the way to do it that's the way to do it we do them we you we we
record them when we're doing them live but if we mess up it's right there and we do it in front of hundreds to a thousand people are watching if we mess up so so far we have not messed up it's the best way to live feel you feel alive it's good I Reon it's good for your health to do live demos yep so we have demoed multiple times 35 mics of latency um the Enterprise strategy group uh we gave them access to several Fortune 500 customers boxes not our boxes the box is literally in the field
and while we talk about 35 microsc latency is what we say publicly they documented with the accounts that they looked at as low as 35 mics of latency so that allows us to get that performance angle and we guarantee that by the way so we guarantee performance on both our infin box and our infin box off flash obviously the guarantees are different because the off flash can be faster than a hybrid absolutely but it's built by that neuroc cache technology and in fact for us it's almost unusual to not have
dram cash hits in the 95% plus with our accounts which is why we can have such high performance even on the hybrid array our hybrid array outperforms probably 75% of the all flash arrays in the market and our all flash absolutely outperforms everybody as this third-party um study shows so that gives us the performance which we guarantee in writing we also guarantee availability 100% availability at scale so it doesn't matter so for example um we will give you 100% Avail guaranteed uh our largest infin box
hybrid is up to 18 pedabytes and 42 racku we'll guarantee that as 100% availability so we we put our money where our mouth is and then because of the what we can do with all our performance metrics we are allowed to consolidate a number of different arrays so we have a customer in the States they're in the retail Market they Consolidated 24 arrays from three different vendors into two infin boxes we already talked about the customer in the financial sector 450 floor tiles to 50 y that's an incredible amount of
consolidation that consolidation yields the financial benefit of Roi TCO uh frees up Manpower utilization and it allows them to not spend money on storage instead of spending money on storage they can spend money on their AI project or some other project that they're working on that they need the money for so storage doesn't have to be as expensive and particularly with our capability of consolidating a number of other arrays 450 floor tiles to 50 that's incredible 24 storage arrays to two and again in our public case that
just came out last week with Zing they had 27 and they've gone to two even our purpose built backup Appliance we have a cloud provider um in South Africa they had four 14 purpose-built backup appliances from someone else now they have two and they run beam veritos and conval back up as a service at that cloud provider with two in in um INF fards versus 14 that they had from someone else so that's that the financial benefit you mentioned Anthony yeah that's brilliant and that's a great segue because I wanted to finish off on
that cyber resiliency piece right which is obviously close to to me and close to the to the market this year really cyber resiliency and cyber security is top of mind so how has infinidat you know come to the party there to work with various backup vendors you you got a purpose built backup appliance that you give out to your to your to your customers so where is it where is infinidat elevating the capability there so whether it be primary storage or whether it be secondary storage with infin guard it's
all built around our infin in infin safe cyber storage resiliency software and that includes five elements one IM able snapshots which by the way we guarantee in writing logical air gapping separating the management plane from the data plane the capability of creating a fence forensic environment if I do have an incident you sure as heck don't want to recover a copy that's got malware ransomware in it so you need to get to a known good copy you want to create a fenced environment and do the testing there uh we also provide what we call
infin Safe cyber detection this will help you identify malware ransomware with anomalous pattern detection and ml technology and that can be used for a an early warning system and B it also can be used to help you find that known good copy and the last thing of course is the RTO that we guarantee in the case of the purpose backup Appliance we already talked about that capability of recovering that 20 pyte VM backup repository we guarantee regardless of data set size under 20 minutes and by the way our largest in in in in finard
is 85 pedabytes in a single rack so we did that VH with 20 pedabytes but it could have been larger but we guarant some density it's some great density there um you know you talked about again the fact that you know patent matching um all the immutability all the good stuff that that even vame talks about or any any security um sorry not a security backup vendor we're not a security company or a backup company um how how is it different different app it obviously I I guess the advantage that infin have in in in a couple of minutes
just explain you own the storage you own the data so you understand what's on that actual storage platform in the discs and you're tied directly in there is that the biggest Advantage the fact that you own the data and you can actually just be quicker to it to understand what's going on within it well with a cyber detection that helps us analyze you determine what you want to analyze you want to analyze file systems files snapshots do you want to do databases so that's used to evaluate the immutable snapshots
obviously immutability started really as compliance and Regulatory but now clearly has a use in cyber resiliency clearly and then you want to separate that management and data plane right which we do which not everybody does um the RTO times no one can touch us we you know only one other vendor will do an RTO guarantee on primary storage only one and they announced it 18 months after we've we started doing ours so you know all and it's all that coming together and infin saafe the base elements of infin saafe are free we
charge for the Cyber detection capability but all the other elements the snaps the RTO the fence forensic environment and the uh air gabing that's all free so you don't have to use it but when you get the infin box SSA the infin Box hybrid or the infin guard that software comes for no charge you don't have to pay a dime for that you have to pay a a l for well there is no l anymore no you don't have to pay a Euro for that you don't have to pay any renman B no Yen it's built into our Infuse OS
operating system so that's a differenti of stuff right there I love that and I think the biggest difference that I say before I just wrap it up is that in the old days initial days you talk about syn um you know replication between arrays to basically get your resiliency but now to me it seems like the software the smarts all all the tech is going into making sure it's resilient on the primary so you don't have to double your storage right you don't have to double the amount that you're getting the racks
and everything I think I think that in itself is a shift you know from where we were fundamentally 10 years ago where it was all about you want to make something resilient you got to double up well now you're using the power of software and the smarts and the engineering to be able to do that so hey great stuff I love that we could have talked for a lot longer about all things and fin it out um I really love infin at what they've done what you guys have come from you know from that first time I saw you on
the stand you know 10 years ago at VM world to where you've become today I'm I'm really impressed with the company you're doing some great things you've got strong Partners strong resellers and you're doing some some great stuff and I think that's resultant also in your performance as well so hey Eric thanks for being on the show just as a final reminder if you love great things with great Tech would like to feature in future episodes please click on the link on the show notes head to GTW JT
to get all of the information there a big thank you to Eric and infinidat and we'll see you next time on great things with great Tech
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